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Yanmar Marine - Marketing Manager

  • HBO / Universitair
Geplaatst op 09 december 2021


Creative marketeer who wants to step up into a management role 



Creative senior marketeer who wants to step up into a strategic management role. A hands-on team leader taking a leading role in global marketing coordination. Design campaigns and create visual experiences for branding Yanmar Marine International.

In this position you are responsible for managing the global marketing strategy of Yanmar Marine International. You are supervising the Marketing team (3-4 members), create and develop marketing content and planning, and coordinate company communications. Summary of your role: 

  • Create and coordinate marketing communication activities for brand-, products- and service promotions
  •  Build and design online campaigns and video publications, create sales promotion and merchandize materials, organize international boat show, organize PR activities and publicity via social media campaigns
  • Content planning and creation: develop and maintain a multi-channel content strategy, schedule, and editorial calendar
  • Manage the team-wide editorial process, including ideation, drafting, and design
  • Continuously monitor the performance of content and campaigns and make suggestions on how to optimize them

You report directly to the Director Global Sales & Marketing of YMI. 

YMI is looking for a creative and dynamic senior marketing professional who has the ambition into step up to a strategic management role. A hands-on team leader, taking a leading role under tight deadlines in global marketing activity coordination. Passion for the marine sector is helpful in this role. Your profile: 
You report directly to the Director Global Sales & Marketing of YMI. 

  • Bachelor’s degree in marketing, communication, or related field
  •  5+ years of experience in a senior marketing role. Ideally within B2B markets
  • Excellent project- and time-management skills. Ability to oversee all marketing, advertising, and promotional activities
  • Expertise in implementing social media campaigns, focussed in B2B markets. SRO/SMO knowledge is a benefit
  • Experience in digital marketing strategy and techniques (SEA/SEO). Graphic design and/or photography/videography experience is an asset
  • Editorial and content experience. Excellent writing, editing, and proofreading skills. Fluent in English
  • Candidates must live in the Netherlands and have a permanent residence- and work permit

YMI offers you the chance to be a part of a fast growing and ambitious global company, supported by a professional global network. Good teamwork related to the dynamics in this international environment, in which each culture is respected, and initiatives, ideas and individual development are supported. A position at a stable, solid, and fast-growing company with an excellent reputation and top market position.

Interested to step up in this challenging management role? Please send your application to www.mercuriurval.nl. You will find the vacancy under reference number NL-07183 or via the search term ‘Yanmar’. For additional information you can contact Kees Jan Sepmeijer of Mercuri Urval: +31 33 4501400. For more information you can visit: www.yanmar.com/marine/

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